Cossette East Announces Partnership with LeadSift

Cossette East announced today that is has partnered with LeadSift to help its clients cut through the noise of social media. The international agency’s Atlantic Canadian office is among the first to capitalize on LeadSift’s capabilities.

LeadSift cuts through the noise of social media to find relevant, timely and actionable opportunities for targeted engagement with customers and prospects. LeadSift strives to go beyond the standard keyword search found on Twitter to truly understand who’s looking for the products or services that you offer. The delivery of timely and relevant business opportunities can drive meaningful results ranging from brand advocacy, stronger customer engagement and an increase in sales.

“Our platform sifts through conversations happening online 365 days a year, 24 hours a day. We analyze organic conversations with our LeadScore and filter out the noise to deliver only the best,” explains Tukan Das, CEO of LeadSift. “The number of opportunities that exist on social media is extensive; agencies and brands alike need to be efficient in cutting through the noise and finding true value. The LeadSift platform helps them do just that.”

“It’s always been a priority for us to drive real results for our clients using new media channels” said Bill Murphy (President of Cossette East). “Whether it’s through brand campaigns or platforms like LeadSift, we’re focused on providing our clients with solutions that will help them achieve success. LeadSift provides us with a portal that gives us a closer look at what consumers are saying and an opportunity to drive real results for our clients”

About LeadSift. LeadSift strives to bring brands closer to their customers. Our technology sifts though massive amounts of social data so brands can easily identify customers and engage with them within context. We’ve scanned and analyzed millions of conversations online to develop an algorithm that indicates relevance and purchase intent within social posts. Social media shouldn’t be overwhelming, instead, it should connect brands with customers to drive trust and value, and we’re here to make sure of it.