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In this episode, Tukan spoke with the Head of Marketing at Breakthrough, Tyson Wigfall.

Since March last year, it seems like everyone and their Grandma has had their hand in virtual events.

Still, to this day, my inbox is flooded with invitations to this webinar over here and this virtual event over here... it's madness 🤯

So, where do you even start with crafting a virtual event strategy that actually drives engagement with key accounts? 🤔

Well, for today's episode we've got none other than the virtual pro himself - Tyson Wigfall.

Over the last year Tyson has helped Breakthrough drive over 7+ figures in pipeline through virtual events and in this episode, he's here to explain how!