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What value do your Twitter followers hold?

We love our Twitter followers. We love them because they engage with our content, give us feedback, and share their stories. But even more than that, we love them because of the value they add to our brand – value that you can tap into, too.

Download our eBook to learn:

  • The tangible ways your Twitter followers create value for your brand
  • The different dimensions you can use to build a profile of your Twitter followers
  • Three lenses you can use to know your followers: profile, affinity and intent
  • Six actionable insights you can take away and use to kick your marketing into overdrive

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